2nd INTERNATIONAL HOTEL FORUM AND EXHIBITION
HOSPITALITY INDUSTRY

There is quite a number of tourism related trade shows which aim to demonstrate key routes and tourist appeal of regions of Russia including the most popular resorts of all corners of our planet held annually in our country. The International Hotel forum Hospitality Industry is the congress-exhibition event of high international scale intended to create in the territory of Russia a common information space for targeted audience involved in the hotel branch and hospitality industry in the wide meaning of the phrase.

The largest International Hotel forum Hospitality Industry is the second edition of the Crocus Expo initiative and an annual meeting place for the representatives of the hotel business under the roof of the largest fair grounds of Russia and Eastern Europe Crocus Expo IEC. The launch of the project – the 1st International Hotel forum Hospitality Industry and Specialized exhibition Hotel Business-2007- took place in March 2007.

The overall exposition space comprised about 8 500 sq m. More than 140 companies from 17 regions of Russia and foreign countries (Italy, Kazakhstan, Portugal, Romania and the USA) participated in the exhibition. 30 professional events, 80 speakers who represented 54 companies from 13 regions Russian Federations and 7 foreign states reported at various events within the frames of the Business program.

The universal exhibition and congress project Hospitality Industry will give an opportunity to all players of the hotel business to familiarize with the complex of offers on creation of hotels with a “turn-key” solution, with modern trends of hotels management. Participation in the forum is a unique opportunity to present your company and your products to a distinctly selected targeted audience of industry specialists. They will be well prepared to discuss business in the Russian market and to close a deal on-site. The basic audience of a forum – customers, developers, proprietors, managers of the Russian and world hotel circuits, regional representatives and administrations of cities and subjects.

The successful launch of the organizers of the event was widely supported by the branch authorities and state structures. The total exhibit space of the 2nd International Hotel forum Hospitality Industry in March 2008 is expected to grow up to 12 000 sq m.

The exhibiting companies will present all spheres of hotel business: designing, construction, reconstruction and design of hotels, full range of respective services, management in hotel business. The latest tendencies in design of special clothes for the personnel, and also modern trends in hotel marketing will be presented within the frames of the exposition.

The International Hotel forum Hospitality Industry has developed to incorporate more than just an exhibition. The business program of the exhibition provides for holding of the whole complex of business, scientific and practical events, training and coaching courses, presentations and negotiations with participation of the heads of governmental structures, managing companies, experts of hotel business. Representatives of administrations of subjects of the Russian Federation and other supervising bodies, hotel-keepers and owners of Russian and global hotel networks, specialists from consulting, investment and other entities will take part in the business program.

The annual Congress of Representatives of Hotel Business Circles is the principal highlight of the Forum and it is supported both by Russian and foreign participants and key players of the hotel business sector and hospitality industry market.

The working days of the Forum and principal events calendar are split in accordance with various topics:

• March 16, 2008 – Hotel Staff Day;
• March 17, 2008 – Investor and Developer Day;
• March 18, 2008 – Representatives of Hotel Business Circles Day;
• March 19, 2008 – Hotelier Business Day.

The new concept of the Forum Hospitality Industry allows to incorporate in the given exhibition project various thematic sections, making SUPPLY AND DEMAND meet. Participants of the event will present products and services meeting the latest standards of engineering and up-to-dateness.

Distinctive features of the Forum will become two new premiere expositions (Salon of Chocolate, Chocolate Products and Chocolate Brands – Chocolate Reception Room and the Fair of Professional Branch Literature) which considerably exceed the bounds of the exhibition space and supplement the Forum content with new professional ideas, knowledge and experience and give an opportunity to the participants and partners to expand the circle of business partners.

In particular the visitors and experts will be able to purchase required for their professional activity books, find the most popular editions, familiarize with the novelties of publishing houses at the Fair of Professional Branch Literature. One can attend reviews of book novelties or already existing key editions on hotel business, restaurant business and other professional sections of the hospitality industry at seminars specially arranged by publishing houses and round tables initiated and organized within the frames of the Business Program.

The professional approach of the organizers of the Forum to the elaboration of thematic and ideological structure of the exposition and the business program of events allows to meet completely the visitors’, participants’ and experts’ demand, enables to receive all necessary data, to exchange experience, to meet leading skillful specialists of the branch, to establish new contacts, to get acquainted with colleagues on hotel business from different corners of the Russian Federation and foreign countries in the same meeting place.

The leading central and regional Mass Media of the branch will provide the press coverage of the preparation for and holding of the 2nd International Hotel forum and exhibition which serves as additional proof of the event ranking in the sector and it makes the forum stand out against other similar events of the hotel business.

The participants of the International Hotel forum Hospitality Industry gain high visibility to make a big impact on their target sector. Don’t miss the opportunity to stand out from your competitors and benefit from additional exposure in your target market.

No pains no business gains!

Organization Committee
International Hotel forum Hospitality Industry